A graduate of Fordham University, and a Forbes Next 1000 Entrepreneur, Michelle is an accomplished resource with 20+ years’ experience in advertising production and marketing services. Her expertise stretches across a wide array of global clients such as Yahoo, Morgan Stanley, and E*TRADE.
Michelle founded MBc in 2006 when she saw a gap in the methodology commonly used in the advertising consultancy industry which didn’t place enough emphasis on understanding a marketer’s creative vision and overarching process efficiency. MBc was born out of a desire to fill that gap, not only ensuring smart budget decisions, and validating investments, but focusing on ensuring the integrity of her client’s specific creative goals.
Michelle values the close partnerships she builds with her client brand and procurement teams, as well as advertising agencies and production vendors to effectively provide global market expertise across all media outlets. In her spare time, Michelle is an avid gardener, cook, yogi and interior design junkie who may or may not have a complete obsession with throw pillows.