ADVERTISING PRODUCTION EXPERTS
MBc is a Consultancy Providing Comprehensive Advertising Solutions for Marketers
Production Cost Advisory Services
Process management, review, and negotiation of all aspects of production projects.
Agency in-house Studio Rate Cards
Audit of agency's in-house facilities and capabilities leading to a negotiation of rate cards.
Agency Agreements & Fee
Analysis and negotiation of agency staffing plans and evaluation of MSA's.
Production Guidelines
Establish best practices and develop process for managing and scaling content planning and production.
Vendor Sourcing & Industry Resources
RFP content analysis, vendor selection, best practices, process advice, decoupling, real-time industry trends and benchmarks.
We Empower Marketers with Transparency Increased quality Maximized ROI
We do the due diligence on the multitude of paperwork and hundreds of line items a production job comprises as an unbiased third party and so that you and your agency don't have to. We accomplish this by utilizing our deep background of production experience, relationships with associations such as the ANA, and our database of industry benchmarks. This frees everyone else up to focus on their core responsibilities. Our involvement makes the process happen more efficiently and successfully so that you can confidently go into a job knowing every box has been checked.
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Testimonials
What Our Clients Say...
"MBc has excellent command of production/agency cost and process management. They've brought discipline and standardization to how we approach production analysis. They maintained strong relationships with our agency partners as well who ultimately viewed them as an ally. The benefits of having MBC far outweighed our investment with them and I'd highly recommend MBC to clients looking to get a firm grasp of their production investments."
Bob Stohrer
SVP, Brand Creative
Associations and Partners
